13th October 2016
Havas Media Group, the world’s fastest growing media network, has expanded its reach with the opening of four new offices across emerging markets – Havas Media Adriatic, Havas Bulgaria, Havas Media Slovakia and Arena Media Turkey.
All four newly-opened operations offer increased geographical scope with the ability to serve existing clients in these regions and beyond.
Alberto Canteli, Havas Media Group CEO Nordics, CEE & Middle East, says: “With recent acquisitions and these four new openings, Havas Media Group is proud to have achieved a homogeneous and consistent offer throughout the region. Our international clients demand a service that combines an efficient global coordination together with a local presence to ensure the quality of the operations in each of our markets.”
Havas Media Adriatic is located in Belgrade, under the expert leadership of Managing Director, Ana Mijajlovic. It will work closely with Havas Worldwide Belgrade to serve Croatia, Serbia, Slovenia, Bosnia-Herzegovina and Montenegro on behalf of clients that include LG, Hyundai, Emirates, Groupe Lactalis, Reckitt Benckiser and HBO.
Havas Bulgaria is headed up Managing Director Ivanka Kyutchukova and is based in Sofia. It will add to Havas Media Group and Havas Worldwide’s digital scope in Bulgaria and serve clients including Volkswagen, Roche, Sanofi and Schneider Electric.
Managing Director Denisa Šoporová heads up Havas Media Slovakia, located in Bratislava. Its key clients include Kia Motors, AXA, Groupe Lactalis, LG, Emirates and Hyundai.
The franchise agreement between Veritas Media and Havas Media in Istanbul will present an alternative offer in the region and move Havas Media Group to a fourth place Nielsen Adex ranking in Turkey when the two agency’s volumes are combined. Veritas Media’s Kaan Bülbüloğlu will continue to head up the new agency.
The European expansion of Havas Media Group follows excellent results from RECMA, which crowned Havas Media Group as the world’s fastest growing agency from 2014-15 with billings of almost $20 billion.
About Havas Media Group
Havas Media Group gathers together the global media expertise of Havas Group, one of the leading global communications and marketing groups.
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